Paddy Power is Ireland's biggest and most successful bookmaker. It conducts business through a chain of licensed betting offices along with Ireland's largest telephone and online sports betting, casino and poker operations.
Paddy Power launched their online sports betting service in 2000 using the OpenBet platform.
Subsequently, in early 2003, Paddy Power migrated their existing call centre software to OpenBet and expanded its betting services onto WAP & cable. They currently utilise the OpenBet Sportsbook and Fixed Odds Games.
www.paddypower.com
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